- Services
StaRUG Communication
The Corporate Stabilisation and Restructuring Act (StaRUG) offers companies the opportunity to prepare early and with legal certainty for economically challenging developments – without having to resort to insolvency. In this sensitive environment, communication has a dual role: it protects necessary confidentiality while simultaneously building trust with key stakeholders. We support preventive restructurings
through strategic communication – working closely with legal and financial advisory teams, maintaining discretion towards the public, employees, and the media. Our goal is to deliver a coherent, credible communication approach towards creditors, banks, employees, and supervisory bodies – featuring precise messaging, clear timing, and a strategically designed communication architecture.
Focus and Priority
StaRUG provides companies with the opportunity to respond early to financial challenges and implement preventive measures. The focus lies on the timely identification of risks and the development of strategies to avoid insolvency. StaRUG grants companies valuable scope for action but, as demonstrated by previous cases, also entails intense discussions with stakeholders and the media. In this high-stakes stakeholder dialogue, the right communication strategy is crucial.
Value and Solutions
We provide comprehensive support in implementing StaRUG. Our experts develop customised communication strategies to secure the trust of key stakeholder groups as effectively as possible. Through precise messaging and strategic planning, we help companies maintain narrative control, engage their most important audiences, and, not least, support top management throughout this demanding phase.
